While watching the Republican National Convention several weeks ago, I noticed the new logo for presidential hopeful, Mitt Romney, and his new running mate, Paul Ryan. My first thought when I saw the logo was, “Who is Omney?”
So I was inspired to write a post on logo design, with the help of PBS’ Off Book series. (Watch full video here.)
Coach John Wooden was a great man and a great coach. From 1964 to 1975, his college basketball teams won 10 national championships with four of those being undefeated seasons. It's an unprecedented level of success before or after. But he … [Continue reading]
After I started getting into digital marketing a couple of years ago, I kept hearing the word "platform" being thrown around a lot. It was used like this: Businesses need to build a platform to get their message out. Writers should build a … [Continue reading]
There’s a question I’ve been asking myself lately which is this: Is saving money the number one reason for spending it? Think about that for a second. Here’s the question again: Is saving money the number one reason for spending … [Continue reading]
Have you ever wondered whether or not you have what it takes to be an entrepreneur? A lot of people do, so I put together a list of the top ten ways to know if you have entrepreneurial DNA. It's a fun list, and it isn't in any way definitive. But … [Continue reading]
Nobody has actually asked me this question yet, but I thought to ask it myself. Why another marketing blog? As you may know, there are already a lot of blogs that talk about marketing. Some of them focus on social media, and some of them are … [Continue reading]
We’ve all been there before--sitting in Mrs. Thompson’s (or whoever’s) high school English class--getting grilled about proper grammar for essay writing: “Never use first or second person.” “Never start a sentence with but or … [Continue reading]
Recently, Forbes held the first Forbes 400 summit, which was a meeting between legendary investor Warren Buffett and rap business mogul Jay-Z. The main event was an hour-long talk withSteve Forbes interviewing Mr. Buffett and Jay-Z. You can … [Continue reading]
